One of the biggest benefits of using infographics as part of your digital marketing or content strategy is presenting information relevant to your brand in an interesting and interactive way. They provide the perfect way to get potential customers to engage with your brand and stay on your website for longer.
Infographics can be used across a range of digital channels, including social media where visual content is becoming more important than ever. Not only that, it helps to build brand awareness, drive traffic to your website and will even give your SEO a boost. If you’re regularly creating content for your business, you’re already halfway there, you just need to think about how to make it more visually appealing.
That’s where we come in.
We’ll audit your existing content to find out more about what your target audience likes to see and read. We will then have a look at the information we can transform into an infographic and where we can share it.
From the initial idea, to writing the content and designing the infographic, we can take care of the whole process for you. These graphics can then be used as part of your other digital marketing strategies such as SEO and social media advertising.
We’ll learn more about what engages your customers and create content that resonates and meets them at all stages of the customer journey to drive sales from the top of the funnel, through to the bottom and that all important conversion.
Case Study - Home CCTV
YOY uplift in traffic from Organic Search
YOY uplift in online leads
Increase in traffic to location pages
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Content marketing helps to drive more relevant traffic to your website, collect customer information and build a loyal customer base. All of these elements lead to sales for your business, helping you to meet your business goals.
Content marketing is important because it’s one of the most effective ways to drive traffic to your website. It also helps you to create value for your customers who are more likely to come back to you time and time again. High quality content builds engagement with your customers, who are more likely to spend time on your website and become a paying customer.
I have partnered with Mark at Logica for 10+ years on numerous PPC projects and he is still my 'go to' guy when it comes to Google and social paid ads - in fact, we have just successfully launched another campaign together. His level of detail for pre-launch setup and on-going bid management is of a very high standard, but it's his great customer service that makes working with him and his team a breeze. Highly recommended 👍
Gareth, Marketing Director
Mark and the team at Logica have done an excellent job with our PPC account management. Logica have maintained a successful Google Ads account for many years, meeting KPI targets, assisting with product launches along with website audits from a SEO & site structure perspective.
Steven James, Director
Logica started working with us in October 2020, focusing on our Paid Search and Social campaigns during our peak business period. We are very pleased with their approach to creating, optimising and growing the campaigns, and have seen brilliant results.
Emma, Head of Marketing
When we started working with Logica they took time to really understand our business and put together a plan for PPC and SEO that would generate sales appointments.We have been impressed with the approach to their work with us, ensuring that we are kept up to date with the performance, with detailed reports and constant ongoing communication.
Darren, Founder & Director