Technical SEO involves any website and server optimisations that help search engines crawl and index your website more effectively. This work will help to improve organic rankings and can have a direct impact on the effectiveness of your content strategy.
You might have excellent content on your website but, if the technical SEO is not right, your site is never going to rank well. Technical SEO helps search engines to find, crawl and index each page on your website.
This is the background work that is required to make sure Google can find and rank your content so that potential customers can find it in the search engine results.
You want to make sure that your website is performing as well as possible - that’s where we come in. Knowing how to make changes to your website so that it performs at its best can be difficult to get your head around. We’ll take care of your website and conduct an audit to check what’s working, what isn’t and what we can improve.
Our team will then make the necessary tweaks to your website and keep monitoring it on an ongoing basis to make sure there’s nothing stopping your website from ranking highly in the search engine results. Technical SEO services include making sure your website is secure, mobile optimises, free from duplicate content, fast loading, and more.
We will prioritise the work that’s needed for your website based on the tasks that will provide the best results for your business. We’ll let you know exactly what we’re going to do and provide you with a roadmap for when you can expect to see changes.
Case Study - Home CCTV
YOY uplift in traffic from Organic Search
YOY uplift in online leads
Increase in traffic to location pages
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SEO stands for Search Engine Optimisation and is the practice of driving a number of high quality leads to your website through organic search engine results. This is achieved by understanding what your target audience is looking for online, the type of content they wish to consume and providing the answers or solutions to their problems.
Search engines such as Google and Bing scan websites across the internet to understand what the site is about and deliver the most relevant results to those who are searching around a particular topic. SEO is the process of ensuring that your website ranks highly in the search engines for relevant keywords and phrases.
SEO is a cost-effective way to understand and reach your customers when they’re looking for your product or service. Organic search is often the primary source of traffic for a website, helps to build trust and credibility with both customers and search engines to get your brand seen online.
Many SEO companies will tell you that they can get SEO results instantly but this is not true. The length of time it can take to see results from your SEO efforts can vary depending on a number of factors. It can take 3-6 months to start seeing results and your results will grow from there.
I have partnered with Mark at Logica for 10+ years on numerous PPC projects and he is still my 'go to' guy when it comes to Google and social paid ads - in fact, we have just successfully launched another campaign together. His level of detail for pre-launch setup and on-going bid management is of a very high standard, but it's his great customer service that makes working with him and his team a breeze. Highly recommended 👍
Gareth, Marketing Director
Mark and the team at Logica have done an excellent job with our PPC account management. Logica have maintained a successful Google Ads account for many years, meeting KPI targets, assisting with product launches along with website audits from a SEO & site structure perspective.
Steven James, Director
Logica started working with us in October 2020, focusing on our Paid Search and Social campaigns during our peak business period. We are very pleased with their approach to creating, optimising and growing the campaigns, and have seen brilliant results.
Emma, Head of Marketing
When we started working with Logica they took time to really understand our business and put together a plan for PPC and SEO that would generate sales appointments.We have been impressed with the approach to their work with us, ensuring that we are kept up to date with the performance, with detailed reports and constant ongoing communication.
Darren, Founder & Director