Local SEO (Search Engine Optimisation) strategies help you to make your business more visible in local search results on Google. If you have a business with a geographical location, local SEO provides the perfect way to target customers in a specific geographic location and drive footfall.
Why spend thousands of pounds reaching potential customers who won’t be interested? Local SEO lets you reach your best target audiences within a specific location and drive local traffic to your website or business. Being as specific as possible is key to getting the best results.
Leave it to us to make sure your business is seen in local organic searches and on Google Maps when people are searching in your local area. Our SEO services are tailored to meet the needs of your business and to help you meet your business goals.
46% of all searches on Google include local intent. That means that nearly half of searches on Google are someone looking for something local to them, whether that’s local businesses or things to do in the area! This provides you with a massive opportunity to get your business seen.
Local SEO is perfect for getting your brand seen when customers are searching in your local area. Our local SEO strategies will help you to take advantage of Google’s local search queries. It’s all about showing Google the relevance of your website to your local area and we can do this by utilising the tools and techniques we’ve honed throughout our 15 years of experience in the industry.
We’ll take a look at your website, conduct keyword research to learn what your customers are searching for locally and optimise your Google My Business profile and your website for local terms. Using local terms, we’ll make sure your site appears in searches that involve local terms and ensure that your contact details are correct and kept up to date across all of your business listings.
Our team also specialises in multi-location business presences too, so, if you have more than one location, we can build a strategy to help you promote each location in a specific area. We will also provide reports on how locations are performing. Our local SEO services are perfect if you want to drive local customers for your business to increase leads and sales.
Some local SEO facts:
- 30% of all searches on mobile are location-related (Social Media Today)
- 72% of consumers who conducted a local search visited a store within five miles (Hubspot)
- 50% of Google searches performed on mobile result in a store visit (SEO Expert)
Tell us about your business goals and we'll show you how we'll achieve them.
Phillip Alexander is a tailor with premises in Wilmslow, Cheshire, and Saville Row in London. They wanted to improve their organic rankings so they appear in the top positions when potential customers are searching for a tailor in their area.Learn more
Having a budget for a PPC campaign is essential to your ad campaign's overall success. You'll need to know exactly how much you need to spend to meet your goals. Find out more about this and how to calculate your ROI in this blog.Learn more
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SEO stands for Search Engine Optimisation and is the practice of driving a number of high quality leads to your website through organic search engine results. This is achieved by understanding what your target audience is looking for online, the type of content they wish to consume and providing the answers or solutions to their problems.
Search engines such as Google and Bing scan websites across the internet to understand what the site is about and deliver the most relevant results to those who are searching around a particular topic. SEO is the process of ensuring that your website ranks highly in the search engines for relevant keywords and phrases.
SEO is a cost-effective way to understand and reach your customers when they’re looking for your product or service. Organic search is often the primary source of traffic for a website, helps to build trust and credibility with both customers and search engines to get your brand seen online.
Many SEO companies will tell you that they can get SEO results instantly but this is not true. The length of time it can take to see results from your SEO efforts can vary depending on a number of factors. It can take 3-6 months to start seeing results and your results will grow from there.
I have partnered with Mark at Logica for 10+ years on numerous PPC projects and he is still my 'go to' guy when it comes to Google and social paid ads - in fact, we have just successfully launched another campaign together. His level of detail for pre-launch setup and on-going bid management is of a very high standard, but it's his great customer service that makes working with him and his team a breeze. Highly recommended 👍
Gareth, Marketing Director
Mark and the team at Logica have done an excellent job with our PPC account management. Logica have maintained a successful Google Ads account for many years, meeting KPI targets, assisting with product launches along with website audits from a SEO & site structure perspective.
Steven James, Director
Logica started working with us in October 2020, focusing on our Paid Search and Social campaigns during our peak business period. We are very pleased with their approach to creating, optimising and growing the campaigns, and have seen brilliant results.
Emma, Head of Marketing
When we started working with Logica they took time to really understand our business and put together a plan for PPC and SEO that would generate sales appointments.We have been impressed with the approach to their work with us, ensuring that we are kept up to date with the performance, with detailed reports and constant ongoing communication.
Darren, Founder & Director